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VILEBREQUIN THE SPIRIT OF THE OCEAN VILEBREQUIN THE SPIRIT OF THE OCEAN

VILEBREQUIN THE SPIRIT OF THE OCEAN

11 July 2017 - Collaborations

 

Following the Plant A Fish initiative with Fabien Cousteau, Vilebrequin renews its commitment to the ocean in 2017, joining forces with French Polynesian non-profit organization Te mana o te moana to protect the future of sea turtles.

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MOANA, A CRY FROM THE WATERS

Moana, the Tahitian word for ‘Ocean’, is far more than just a label for the association; it was the name given to the very first green sea turtle rescued from the waters of Bora Bora over ten years ago.

Left in a distressing state, Moana was airlifted to marine vet Cécile Gaspar, future President and Founder of Te mana o te moana, who set up a makeshift nursery to care for her first ever patient. After two months of treatment, Moana didn’t make it.

From this and other similar tragedies came hope: Moana was to become the symbol of a pioneering sea turtle clinic in Moorea destined to protect the waters of French Polynesia while educating local populations and conducting research programs. The very same sea turtle has graced our iconic Moorea short for the last decades.

WE WILL SURVIVE

Fast-forward to 2015 and the situation is somewhat different: over 400 sea turtles have now received treatment in the lagoon of the Hotel InterContinental Moorea Resort and Spa. A five-star clinic that has seen almost half of its guests released back into their natural habitat.

From next year, Vilebrequin will help finance the day-to-day running of the clinic while funding the development of essential educational initiatives for local populations: a two-pronged approach vital to the survival of future generations of sea turtles.

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