8 MAY 2026 - COLLABORATIONS
Presented as a collaborative capsule unveiled during the 3.PARADIS “Steps to Nowhere” SS26 Runway Show. “A capsule that feels like a summer dream. It’s an Eden we carry within us.” — Emeric Tchatchoua, Founder and Creative Director of 3.PARADIS.
The capsule was introduced last June during Paris Fashion Week in 3.Paradis’ poetic runway show and will hit the stores globally in May 2026. 3.PARADIS and Vilebrequin proudly coalesce in reimagining luxury not just as products but as a free state of mind. The exploration of arcadia is represented visually through vibrant and evocative prints, stylized tropical landscapes, luminous cloudy skies, soaring doves, and dreamy postcards. This is an invitation to reinvent paradise, where escape becomes a response to reality. It tunes us into a surrealist dream where the urban businessman dissolves into hedonism and lightness of vacation time and beach life, a dream about timeless leisure in the garden of Eden a utopian response to the uncertainties and tensions of today’s world.
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The formal, urban world of the businessman softens when it meets the hedonism and carefree spirit of the beach. A symbol of structure and social convention, he finds himself out of place in a setting defined by freedom, ease, and escape.
From this contrast emerge images that feel both iconic and poetic, with a subtle sense of humour - a natural meeting point between the worlds of 3.PARADIS and Vilebrequin. The situation gently amuses, while the beauty of the landscape invites a moment of pause.
FOUNDER & CREATIVE DIRECTOR
« This collaboration is a poetic escape, an invitation to imagine a world of harmony and lightness. With Vilebrequin, we sought to merge our universes and create a capsule that feels like a Summer dream. It’s an Eden we carry within us.»
CEO OF VILEBREQUIN
« Our collaboration with 3.Paradis is the meeting of two worlds united by shared values of optimism, fantasy and lightness. The dove, symbol of peace and freedom resonates deeply with Vilebrequin’s spirit. Together we celebrate a vision where imagination has no limits and elegance is always uplifting»
3.PARADIS AND VILEBREQUIN
Through this transformation, themes of elevation and lightness come forward. The corporate figure becomes a free man, released from codes and conventions, carried by symbolism and the pull of elsewhere.