VACATION. IT'S AN ART FORM
FIRST WE MADE
THE COSTUMES
NOW WE'RE
MAKING THE SET!
Welcome to Vilebrequin La Plage, a sun-soaked haven where the spirit of St. Tropez in the '70s is reborn, embodying the brand’s core values of joy, elegance, and fantasy through extraordinary creativity and exceptional craftsmanship.
THE
PLACE
TO
BEACH
Our concept is a natural evolution of our legacy, born from the golden sands of the beach over 50 years ago. It's where Vilebrequin's journey began, and with La Plage, we celebrate more than half a century of beachside bliss and refined leisure. Dive into an experience that brings together the essence of high-end beach culture and the timeless chic that only Vilebrequin can offer.
SUN-DRENCHED MEMORIES
A SLICE OF THE
FRENCH RIVIERA
Embrace the essence of the French Riviera, no matter where you are in the world, with Vilebrequin La Plage. We're not just creating destinations; we're curating experiences that encapsulate the luxurious French art de vivre and transporting them to resorts globally. Immerse yourself in settings that are resolutely Mediterranean, where the sun kisses your skin, and the sea whispers tales of old and new adventures.
FANTASY SPIRIT
DESIGN BY
VINCENT DARRÉ
A man of many lives, Vincent Darré moved from the world of fashion to interior architecture, transforming his residences into playgrounds for his limitless imagination. His work is deeply rooted in the memories of his youth. A pivotal journey to Italy with his mother introduced him to the Baroque and the phantasmagorical, instilling a sense of 'sweet madness' that still fuels his oneiric world.
“ELEGANCE IS THE ART OF BEING SERIOUS ABOUT THINGS THAT ARE DELIGHTTFULLY FRIVOLOUS”
CULINARY PHILOSOPHY
A TASTE OF
ETERNAL
SUMMER
At Vilebrequin La Plage, the spirit of the French Riviera is served on every plate.
Our culinary philosophy is a tribute to the South, an authentic "cuisine de soleil" that marries the elegance of the Côte d’Azur with the raw beauty of Provençal heritage.
From the first pour of local olive oil to the arrival of sea urchins, every dish tells a story of the land and the sea.
Here, luxury is simplicity.
“AT OUR TABLE, TIME DOESN'T FLY,
IT FLOATS ON A MEDITERRANEAN BREEZE”
DISCOVER
. THE BEACHES .
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