Malbon just teamed up with luxury swimsuit brand Vilebrequin for a playful, nostalgic, octopus-laden collection

The storied French swimwear brand, Vilebrequin, and the trend-setting golf lifestyle brand, Malbon Golf, have a surprising amount in common. Both have made marks on their industries through signature, contemporary twists on classic silhouettes, and they both dress their clientele for easy, active, luxe and playful lifestyles. But more specifically, both brands were founded by husband-and-wife duos. Vilebrequin was founded in the 1970s by Yvette and Fred in St. Tropez, and Malbon was founded in 2017 by Erica and Stephen—who, fittingly, pose as the models for their new campaign, along with their two kids.